Nike Inc – the famous worldwide producer of footwear, sporting attire and accessories has brought its customized digital platform Nike.com to India. This implies Nike.com will now be accessible to the organization’s users in India, allowing them to get to the company’s full range of items and services. Besides, its digitized customization service NIKEiD too is now available in the nation.
Nike.com also offers an online community expected to help users enhance their sporting performance. This portal can be utilized to combine product sercives to the Nike+ ecosystem. Users can interface with Nike+ community through Nike.com or through Nike+ applications; for example, Nike+ Training Club and Nike+ Run Club.
For people unaware, NIKEiD permits shoppers to plan and customize their own particular Nike merchandise for a more personalized experience. You can tweak anything – from shoe size to sole color. Clients can also expect regular updates including new color options added product lines exclusive to Nike.com.
They just recently launched an online draw, offering 89 sets of its “Mag” self-lacing shoe. The Mag self-lacing shoes can adjust to the wearer’s feet and include responsive power laces which tightens and fit in with the feet.
The individuals who don’t score a pair, however, can purchase a more basic version of the Nike Mag with the Nike HyperAdapt 1.0, which is also designed to bind up automatically and fit the wearer’s foot shape. The shoe will be available for purchase from November 28 this year.
It as of late worked together with Apple to bring the exceptional Nike+ edition of the Apple Watch Series 2.
Made particularly for runners, the watch comes with an “Advanced” mode. With punctured straps, the Nike+ version Apple Watch Series 2 will be available in four shades.
So, looks like it is the latest in the long line of giant companies to steer their attention towards the Indian market. It will be interesting to see the response from the Indian consumers.