Twitter is the most recent on-line company to support a proposed law to regulate political advertisements amid growing public pressure after revelations of Russian meddling in the 2016 US elections. The social network company announced on its public policy Twitter feed Tuesday that it’ll follow Facebook in supporting the Honest Ads Act, a Senate bill that will require technology companies to disclose how political advertisements are targeted and how much they cost. The bipartisan bill is sponsored by senators Amy Klobuchar, a Democrat from Minnesota, Mark Warner, a Democrat from Virginia, and John McCain, a Republican from Arizona. Twitter is pleased to support the Honest Ads Act, the company said in a tweet.
Back in the fall we indicated we supported proposals to increase transparency in political ads.”. In a followup tweet, the company said it is moving forward on providing transparency for on-line ads. We believe the Fair Advertisements Act provides the proper basis for such advertisements and anticipate working with bill sponsors and others to continue to refine and advance this important proposal.”. Warner applauded Twitter’s public support, and urged Google to do the same. Huge step forward for the .HonestAds Act. I hope @Google will soon join @Facebook and @Twitter in supporting this bipartisan bill to bring accountability and transparency to on-line political advertisements, Warner said in a tweet.
Google hasn’t responded to requests for comments. The legislation, which would require on-line companies to comply with the same disclosure rules as those governing TV and radio advertisements, was drafted after law of the united states enforcement and US intelligence services disclosed that Russian trolls abused Twitter, Facebook along with other on-line platform to stir up controversy and divide the American electorate throughout the 2016 US presidential campaign. Facebook Chief executive officer Mark Zuckerberg on Friday said he supports political advertising regulation. Election interference is a problem that is bigger than any one platform, and that is why we support the Honest Ads Act, he said in a Facebook post. This may assist raise the bar for all political advertising online.”. Zuckerberg is scheduled to testify at Congressional hearings Tuesday and Wednesday, where he will be discussing on-line privacy and data protection. Facebook was engulfed in controversy because it was made public that Cambridge Analytica, a political consultancy with ties to the Trump presidential campaign, harvested data on up to 87 million Facebook users without their permission.